Perfume Brand Photoshoot

Welcome back!

Monday was a very exciting day for my fragrance group. We got to shoot our promotional advert in the university photo studio. This was the first time I was in a photo studio so I was nervous but also really excited to see our storyboards, sketches and ideas come to life with a photographer and a few props. Prior to the photoshoot we had created a storyboard and mood boards choosing the colour scheme and various flatlay ideas. 

Our fragrance is a wardrobe fragrance that will keep your clothes fresh for longer. Our photoshoot went really well. Here are some of my favourite images from our shoot. 

Go check out our social media to keep up to date with all our latest fragrance adventures!

Instagram - @aroma_fragrance

Snapchat - @aromafcp

Soraya x

Summative Brief - Perspex

Just before we broke up for Christmas we were given our summative brief which is our first individual project. Our task is to create a brand/retail promotion and visual analysis report. We need to choose a subject matter which had already looked at in our group formative project. We will create an InDesign document that we will print into a booklet, which would be a printed illustrated report of 2,500 words. 

This report will be split into three separate sections - 

1. Fashion Communication - Brand and retail promotion analysis

2. Cultural Communication - Visual, historical and cultural analysis

3. Your Communication - Context analysis, idea and concept

After evaluating our formative presentation I decided to focus on the material perspex. I decided this because I thought it was interesting that perspex was used in the heel of a boot. In addition, perspex has been used in several fashion accessories that have been inspired by art, architecture and the futuristic space age idea that was created in the 60s. 

I will be uploading posts to document my research, that will mainly be pictures. 

Rihanna for Dior Mag

Soraya x